It always pays to go back to the early papers in any field, and though I'd recently re-read Shannon's paper, I'd not gone back to Weaver. Weaver talks about three levels to the general communication problem:
- Level A. How accurately can the symbols of communication be transmitted? (The technical problem.)
- Level B. How precisely do the transmitted symbols convey the desired meaning? (The semantic problem.)
- Level C. How effectively does the received meaning affect conduct in the desired way? (The effectiveness problem.)
As I was reading, I was thinking 'ah, but he's not explicitly talked about context' and then there it was, a mention of context, exactly fitting with where I was coming from. Unfortunately I can't actually find it again, just at the moment... ("If I had a pound for every time I've seen something and not made a note of the reference..." Well, I was squashed on a crowded train at the time, among the 33 000 people travelling from Milton Keynes to Wembley to watch the MK Dons in the Johnston's Paint Trophy final, so it wasn't terribly convenient to take notes.)
2 comments:
"and not made a note of the reference..."
That's what folded corners are for, isn't it? ;-)
What's the smiley for 'horror!'
You mean damage an OU library book!!!!
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